The love for nature, the passion for flowers and plants, the innovative way of working and the worldwide attraction are characteristics of the art of Vincent van Gogh. Dümmen Orange recognizes itself in these. Therefore, the company has signed a five year sponsorship contract with the Van Gogh Museum on May 11. Expression through art, expression through flowers and plants; a fascinating combination that attests to the emotional value of the floricultural products. Dümmen Orange is supporting the realization of the new entrance, the development of educative products and the execution of the core tasks of the museum with this contribution. Axel Rüger, CEO of Van Gogh Museum, and Biense Visser, CEO of Dümmen Orange, had a festive toast on the five year contract.
Amsterdam, May 11, 2015
The collection and the sustainable way of doing business were the reason for both parties to talk about a possible cooperation. Flowers, plants and nature itself are recurring themes in the art of Van Gogh, themes that play a continuous role within Dümmen Orange on a daily basis. The way the museum is treating its environment and the BREEAM certification also formed a link to explore the mutual commitment.
‘Van Gogh’s art and the Van Gogh Museum have many admirers across the globe. His work and the dynamic and innovative way it is presented throughout the museum brings inspiration and fascination to the public continuously. Dümmen Orange, as one of the world’s leading developers of flowers and plants feels a strong connection to the art of Van Gogh and the core values of the Van Gogh Museum. Our flowers and plants also color the world. With our contribution we support spreading the joy and inspiration Van Gogh’s art brings to the world,” explains Biense Visser
“It is impressive how many people, organizations and companies feel a connection with the spirit of Van Gogh and our museum as the guardian of his spirit. We are very happy with this long term partnership between Dümmen Orange and Van Gogh Museum. We are looking forward to working together with our new partner,” says Axel Rüger.
Dümmen Orange
Dümmen Orange is one of the leading companies in breeding and development of cut flowers, potted plants, bedding plants and perennials. Turnover in 2014 was $180 million. The company employs more than 6,000 people worldwide. In addition to a large marketing and sales network, Dümmen Orange has a strong network of production locations. The key to the success of Dümmen Orange is a wide and deep product range supported by a global supply chain. The company embraces its social responsibility and invests in the health, safety and personal development of its employees.
For more information:
Mark Schermer – Manager Corporate Communications
M. +31 6 51 56 62 00
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